Category: News

What: Autodesk, Inc. and, with support from BOXX and NVIDIA, have kicked off the first Autodesk 3ds Max Design Hero Competition. Architects, designers, and visualization specialists have the opportunity to submit a scene or design created using Autodesk 3ds Max 2012 or Autodesk 3ds Max Design 2012 software, for a chance to have it selected as the 3ds Max Design ‘hero‘ image featured on an Autodesk 3ds Max Design software box cover and splash screen. The designer of the selected scene or design will also receive a 3DBOXX 8550 XTREME workstation with one NVIDIA Quadro 5000 GPU (graphics processing unit) and three NVIDIA Tesla GPUs, as well as US$5,000 in cash. Designers of the selected second and third place scenes or designs will receive an NVIDIA Quadro 5000 GPU.

Submitted scenes and designs should portray inventive concepts or renderings of architectural, mechanical or industrial product designs from buildings, bridges and vehicles, to furniture and consumer products. Submissions will be judged on imagination, innovation and ingenuity, rather than on production quality. The designer of the selected scene or design may also have the opportunity to work with the Autodesk production team on the production renderings.

Who: Architects, designers, and visualization specialists from most countries around the world may submit a scene or design. Submissions must be created using the 2012 version of 3ds Max or 3ds Max Design software. Submissions can be created using the free* 30-day trial of 3ds Max Design 2012 software. Students can download 3ds Max Design 2012 from the Autodesk Education Community.

When: Submissions will be accepted from Sept. 5 to Oct. 31, 2011.

Where: To submit a scene or design, or for further contest details, visit


‘Maya Digital Media‘ promoted by renowned Indian Film Producer/Director Ketan Mehta and acclaimed Actress, Producer and Director Deepa Sahi has joined hands with veteran Film Producer, Director Subhash Ghai‘s Mukta Arts to create the state of the Art Computer animation and Digital Visual Effects Studio ‘Maya Digital Studios”.

Ketan Mehta said, “Digital technology is completely changing the way we produce, distribute and consume entertainment. The concept of bringing the latest innovations in technology, combined with highly skilled manpower needed to provide the best available tools for Indian and International filmmakers to realize their illusions were the initial dream of Maya and now we are ready to deliver”.

Maya, started in 1997, has over the last 14 years done high quality, award winning animation and visual effects for established international clients. With investments from Intel Capital and Enam Securities Maya expanded to be one of the largest computer animation facilities in India. During this time it also started a very successful Computer Animation education programme called MAAC (Maya Academy of Advanced Cinematics) which soon spread to over 70 centres all across India.

Last year the investors decided to split the studio and education divisions and Ketan Mehta and Deepa Sahi, the original promoters, regained 100% ownership of the studio business. “We want to make Maya into a world class studio which can compete internationally and we zeroed onto Frank Foster the pioneer of Computer Animation in Hollywood to run the studio and take it to the next level” commented Mehta.

Frank Foster, American CG veteran, former original founding Vice President of ‘Sony Pictures Imageworks‘ USA, has taken over as Senior Director and COO of the studio operations of the company. Foster brings a wealth of experience in studio management having set up Sony Picture Imageworks USA, the first major CG school and studio in China (Shenzhen) and producing one of the first CG feature films in China with French comic book legend “Moebius”. Foster also spent two years as CEO of Tigar Hare Studios in North Hollywood where he outsourced many projects to India.

Maya Digital studio is now on a rapid expansion mode and is adding state of the art studio facilities at Film City, Mumbai and Goa.

Mukta Arts Ltd, the leading Film production and distribution house in India headed by Subhash Ghai, one of the most well known film makers from India, pioneered the corporatization of the Indian film industry. It also operates the prestigious ‘Whistling Woods Film Academy‘ which plans to work closely with Maya on professional workshops and internships.

Ravi Gupta of Mukta said “The synergy between Maya and Mukta Arts will bring about a qualitative change in Indian film industry. Technology and creativity is going to drive the future of entertainment and this studio will be at the cutting edge of this trend for India.”

When asked why he would be willing to shift his family to India Foster responded, “There are so many new opportunities now for digital filmmaking in India, when we started, outsourcing was considered too risky, now it‘s the other way around. Having done it in so many countries for these many years I‘m believe that India is unusually qualified because of its education system, the common use of English and through its large domestic film industry, which allows the actual understanding of Cinema. I’m convinced it’s becoming the international hub for Computer Animation and that Maya Digital Studios with nearly 14 years of experience can be the top destination for that international business”.

Frameboxx To Start Houdini Training

Frameboxx Animation and Visual Effects has announced a dedicated training program on Side Effects Software‘s specialized 3D animation and VFX suite Houdini. The first batch of Houdini will start in the first week of April 2011. In the beginning, the Houdini course will only be offered at the Andheri, Mumbai Frameboxx center. After the successful execution of the first batch the institute plans to start this course in other zones as well.

The preliminary round of seminars and boot camps for this course are starting from 17th Feb 2011 followed by a 5 day boot camp starting on 22nd Feb 2011. Similar exercises will continue in the month of March as well.


‘Fatballoons‘, a Chennai based animation studio and institute is gaining its standing through its animation designs and creations. Three men are the brains behind the company, the co-founders Anand Kumar, Anish Mohan and the CEO Vinod Raman Kannan.

Anand Kumar eagerly talking about his studio says, “Me and my partners established Fatballoons, as we wanted to do something of our own. All of us have been working with renowned companies and hence we were very confident that we could establish something best by combining together our talents and knowledge.”

The three month old company has the same courses but different ideas to teach. Fatballoons mainly targets the international markets and strive hard to make their students capable to learn animation within six months. The studio cum institute is choosy in selecting their students and currently has only six seats available for the current year. “We are not business minded and have one training centre for very limited students who are deeply interested in Animation”, says Kumar.

USP of the company is that it is a good blend of art and business and do not believe in compromising the quality of work. The way they work is different and innovative like ‘Fatballoon‘, the character created by them. Talking about the need of animation in today‘s world, Kumar states, “Animation is entertaining and is growing at such a rate that the regular stuff is no more interesting. Basically, there is no other medium that would portray your ideas and fantasies to the best than animation.”

Reliance BIG Animation’s 3D series ‘Big Bees’ has been selected as winner among the six finalists for “Superpitch” at ATA Singapore’10. The series is getting written by internationally acclaimed writer Mark Young.

The six finalists of the ATF Superpitch were Big Bees by Big Animation (I) Pvt Ltd, India; Captain Al‘s Adventure by Joy-Team Animation Production Co., Ltd, Taiwan; Cossack Warriors by Berketa Media Magic Pty Ltd, Australia; REEF by Oranghutan Productions Sdn Bhd, Malaysia; Superhero Hospital by SOFA Studio, Taiwan; and The Travels of Wiglington by Wenks by Wiglington and Wenks Worldwide Pte Ltd, Singapore.

The Superpitch was judged by a panel of seasoned industry professionals like Graham Perkins – Co-CEO, Business, RUNE Entertainment; Fabian Tan – Executive Producer, Iceberg Design; Ken Anderson – Founder, Red Kite Animations; Marc Checkley – Group Editor, Television Asia Plus; Melody Uy – Editor, Asia Image; and Rahmat A Samad – Executive Producer – Content Creation Division, Production – Mediacorp Studios.

“Nature is fun” and experiencing the wonders of nature can be exceedingly entertaining. This core thought had been the source of inspiration for developing Big Bees – a 3D television series for kids in the genre of edutainment.

The focus of the series will be to provide a wholesome entertainment and education to kids in the age group of 5-7 years, around ‘wonders of nature’, a series of 52 exceedingly entertaining episodes of 11 minutes each.

Big Bees is a concept around the bee world where bees are the central characters. Being an inseparable part of our nature the bees have a symbolic representation with teamwork, focus, dedication, fun loving, close-knitted community and adaptability. The series will make sure that kids from a very early age appreciates and values the nature around them by being thoroughly informed about the wonders that nature provides and how to conserve it for their better future.

Ashish S.K. CEO BIG Animation (I) Pvt. Ltd. says, “Being a musical edutainment for kids, we are confident of associating with the target audience on a global scale. We are at an advanced stage of development and looking for partners in both co-production and distribution.”

It’s a concept revolving around an interactive environment along with the bees, which makes the whole ambience vibrant. What makes the bee world so entertaining is the never-ending fun, which stands out as the hallmark of all the bee characters. The freshness in terms of look and content of this series will surely captivate and engross kids on a global scale.


Kolkata based Virtualinfocom (VIC) has launched online tutorial called ‘Pencil2Pixels‘ to help aspiring students understand and learn the basic skill sets of animation. A 20 page version of it is available online free of cost to give an idea on how animations are done and how you can create characters, shadow balance etc.

The original tutorial is a book of 135 pages which would be made available online topic wise in the due course of time. The book would be available at a cost of arount INR 350 in a month‘s time. Virtualinfocom has it cartoon character ‘Chankey‘ who trains the users on how to create animations and how to draw.

Virtualinfocom CEO Arijit Bhattacharyya said “Pencil2Pixels is created for the people who want to draw and want to be a part of Animation and Gaming Industry. This online tutorial will help a new comer or a professional to create good animations and make good comics with proper knowledge. It is basically created to encourage people to come into animation and gaming field as there is a dearth of really talented people in this field.”

Various topic are covered in the tutorial such as creating diagrams, basic drawing, drawing shapes, drawing human faces, trick stuff, solid with round and rectangle, the divided ball and plane method, comic heads, methods of checking, drawing a female body, figure in action, animated figures, digital drawing, bit-map images, vector images, three-dimensional images, Indian style animations, color composition, animate the characters, the perspective view for any animation, case study for a story board, lights – camera – animate, the basic film making setup, how to choose between formats and many more.

Virtualinfocom is also coming up with game developments tutorial for online medium and are now creating mobile based animations and mobile based games for different clients as well coming up with mobile based comics.

Frameboxx Student Film Won 2nd Prize

“Jab we met again,” a film student Frameboxx Animation and Visual Effects Bandra won the 2nd prize for Best Animated Film Festival Hello India. The film was also nominated for Best Animated Short
in category Frameflixx1 conducted by Frameboxx, held in April 2009.

Filmmakers student said: “We are absolutely thrilled about it and we are grateful to India Welcome to enjoy our work.” Jyoti Nathani, head center adds proudly: “It’s an honor win this prestigious award. frameboxx On behalf of the whole team and we thank Hello festival of India and the jury to assess and motivate our students. In the coming years, our students continue to give high quality of work and creativity of world class. ”

The student team used to have a lot of brainstorming with teachers and friends during the pre-production. Their power over Kalpesh Kheradia suggested developing a history of non-living objects coming to life and thus the concept of making a “love story” of coins entered their minds.

From the concept stage, everything was a challenge for the team as it was their first project. Character design has been a difficult task because the main character in the film was a coin, and give him the look impressive with the features keeping the design intact part was a challenge to them take long to get the final look of the character. The team was short of leaders and people in the team had any kind of animation before, and the film has had 2 live input characters to life, which was quite a task, but through the orientation of their mentor, they were able to pull it off. At the end of the day, it was the difficulties encountered from pre to post production was a learning experience.

The team added: “It was a great learning experience that we were all in the middle of our course when we started working on the film. He has given us practical experience. Whatever we learn, we have been implementing it in our project. We have also learned to understand that working in a production pipeline, because it works in a professional studio that was created by our mentors. “

With the New Year, the second center of Green Gold Animation Academy, Training Division of the award winning production house animation
and the creators of popular children’s Chhota Bheem, Green Gold Animation has been set up in Hyderabad. The first batch is to start 18th January 2010. The first center of the academy was founded in Warangal, Andhra Pradesh in July 2007.

The academy offers specially designed short term courses and long-term close association with leading professionals in multimedia and animation industry. The vision of the Academy is to emerge as an institute of quality training that focuses on producing well rounded individuals for animation and digital market. As such, the number of students in each batch must not exceed 30.

Green Gold Animation CEO Rajiv Chilaka said: “There are several reasons to start the academy, the most important is to bridge the gap between the new talents and skills of experts. We are committed to provide training based on the methodology production, where specialization courses based on competencies that meet the most important demand of the industry. ”

The courses are for one year Diploma in Animation 2D/3D (full time), 3 months Specialization in post production (part time) and 2 months Specialization in Digital Painting Back Ground.

Speaking on the front of the Faculty Rajiv said: “We are winning panel of faculty, who understands the nuances of the industry and are one step ahead of the important changes that the animation industry is underway. The guidance is provided by the process of creation, production and presentation.

Sharing some of the highlights of the Academy green gold animation, project manager Anita Singh said “Students could take courses from intensive production, the faculty consists of top professionals, hands on training, installation of the library with special educational DVD. In-home placement and placement support to students and the chance to work on live projects.

‘‘ For Artists

Baroque, a new startup in next generation Commercial Art offerings launched it‘s Web2.0 based social networking tool for artist, photographers, visualisers , technicians, directors & film makers ‘‘ in New Delhi, on Dec 1st, 2009.

Art Connect currently offers unique features like live audio & video connect for its members & E-commerce facility where artists around the world can sell their artwork in addition to the regular networking features. All members will be given a clean access to publish their own blogs, forums, artworks, videos, music, post job opening & events.

Shashikant Singh, Founder & TD, Baroque said, “ is an exclusive online social and knowledge networking platform for both traditional digital artists. The difference between repetitive community portals and is we focus more on the human connection part to make a knowledge base working. We want to enlighten the whole learning process by our unique features where artist real-time interact with each other. In short, we want to create a human knowledge network where ambitious & innovative artists can interact with each other in a relaxed space to learn from one another.”

The very first three months are devoted in listening member‘s need and demands. During this period members will be invited to participate in monthly ‘webinar Q&A sessions‘ and now a dedicated user support ‘channel to share ideas & suggestions with the site administrators is provided.

Due to the huge response made by the users on the community itself, now expects 5000+ member registrations in India for the first quarter followed by a good amount of artists to join the network from UK, USA, Thailand & Philippines in the second quarter.

VFX Pixion major was the VFX work for the London Dreams recently published Salman Khan and Ajay Devgan starrer ‘directed by Vipul Shah. Approximately 600 plans were developed by the team Pixion using their resources in their Mumbai, Chennai and London offices.

The team worked for over 6 months for about 1300 hours of work that the team GC London have helped set the stage and the crowd and the VFX team from Mumbai set the look and composite the final output, then that the Chennai team was responsible for creating the biggest shot of the Wembley CGI & London City.

Pixion VFX Supervisor Prasad Sutar said: “The main challenge was the point of view of production, working with teams working in London, Mumbai and Chennai. To bring about 600 shots with about 100 artists working around the clock at 3 different locations has been an enormous task. ”

London Dreams has extensive VFX work, where Pixion created the Wembley stadium, has generated a host GC for all the songs together, generated a bottle CG, created London City, some gunshots were finished in matte painting and cleaning and define the extensions were done as well.

One of the most important sequences in the film
is set at Wembley Stadium, where troops Ajay does. While shooting concerts, it becomes difficult to manage a large crowd and get permission to shoot at the Wembley as well. So to make life easier directors, the concerts were shot with a small crowd and elsewhere in the stadium and the crowd were generated by CG.

“It was the 1st time we’ve had shots where there were major movements of camera. It is sometimes difficult to obtain tracking points, but the plans have been shot keeping in mind the final result and therefore we really did not face many difficulties although there are still a little UPS and downs, when working on a big project, “said Prasad.

The film is about friendship, the realization of your dreams and achieve their dreams as your friend. It is the love and friendship between Salman and Ajay, the hardships they go through and how sometimes you must overcome your fears and hurt your family achieve your goals. It is the dream of Ajay to show Wembely. The main task of the VFX team at Pixion was to create the drama of the story visually.